With roots in Australia and a journey that began in Athens and London, Samantha Sotos has been part of the fashion world for over 26 years. After working in the Sydney fashion scene, she moved to Greece, where in 2006, the Samantha Sotos label was born. Her atelier, nestled in downtown Athens’ Thissio, sits at the foot of the Acropolis, blending the charm of old Athens with the energy of a modern neighbourhood.
Originally focused on womenswear, the label has expanded over the years by popular demand. Today, it includes custom-made christening wear, bridal wear, and a unique kids’ line, all grounded in our commitment to quality, comfort, and thoughtful design.
Our clothes are for those who value both style and ease—personality, not age, defines our audience. Each piece is crafted to offer a sophisticated, effortless look that feels like a second skin, thanks to our expert pattern-making and tailored design.
Our approach to fashion is rooted in respect for the environment and a love for timeless style. Embracing the values of slow fashion, we’ve always prioritized creating minimal waste and using resources responsibly. To us, fashion should have purpose and longevity. Our motto, re-use, re-invent, and re-wear, is not only our company philosophy—it’s advice we happily share with our clients, who often tell us they’re still wearing pieces from us a decade later. Each garment is designed to be a timeless addition to your wardrobe, offering versatility and enduring style.
Most importantly, we hope you feel as great as you look in our clothes, because that’s what our brand is all about.
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The Art of Making, Red Dress from Deep Green Sea on Vimeo.